# Workbox Scale

> A website, branding, demand-generation, and software shop for contractors and trades, based in Ames, Iowa and serving the Upper Midwest. Websites, branding, monthly retainers, marketing audits, AI and automations, and custom software. Cost per booked job, not clicks.

Workbox Scale is the trade name of Orton Industries LLC, a contractor-focused marketing agency in Ames, Iowa. Hours: Mon–Fri 8AM–6PM · Sat by appointment. Contact: https://workboxscale.com/contact. Services: Foundation, Growth, Professional, Fractional CMO, Starter Site, Contractor Site, Premium Site, Website Care Plan, Brand Essentials, Brand Kit, Full Brand Refresh, Marketing Audit, AI & Automations, Custom Software. Built for Roofing, HVAC, Plumbing, Electrical, Remodeling, Landscaping crews across the Upper Midwest. Published homepage figures: 169% Avg. Client Growth, 68,231+ Leads Generated.

## Main pages

- [Home](https://workboxscale.com/): Workbox Scale fills contractors' schedules with booked, qualified jobs and reports cost per booked job, not clicks. Websites, branding, monthly demand programs, AI and automations, and custom software for contractor crews. Published homepage figures: 169% Avg. Client Growth, 68,231+ Leads Generated.
- [What We Do](https://workboxscale.com/what-we-do): Website design, local SEO, Google Ads and Local Services Ads, logo design, AI and automations, and custom software for contractors. Media spend is paid by the client to Google or Meta. The agency fee stays separate. AI and custom software are scoped per project.
- [About](https://workboxscale.com/about): Workbox Scale (Orton Industries LLC) is a website, marketing, and software company in Ames, Iowa that works with contractors and construction trades across the Upper Midwest. Websites, demand, brand, AI and automations, and custom software. Contractors only. Booked-job reporting. Plain scope.
- [Our Work](https://workboxscale.com/our-work): Websites and brands built for contractors and trades. Projects are published when the client has cleared them for the site.
- [Our Process](https://workboxscale.com/our-process): The delivery path for web design, logo design, SEO, paid demand, AI and automations, and custom software: consultation, strategy, proposal, build, launch, and maintenance. Timelines and fees are written into the agreement.
- [Case Studies](https://workboxscale.com/case-studies): Custom software we designed and shipped. SceneShift answers and books shop calls. Rancherly is a livestock marketplace. Both sites are live.
- [Careers](https://workboxscale.com/careers): Careers at Workbox Scale. Open roles are listed when there is a real opening.
- [Contact](https://workboxscale.com/contact): Contact Workbox Scale. Send a message or book a short call. Hours: Mon–Fri 8AM–6PM · Sat by appointment.
- [Build Your Plan](https://workboxscale.com/build-your-plan): Configure a base package, term, and add-ons. The plan is saved in the URL so it can be shared. Due today: $0. Fractional CMO is sold separately.

## Services

- [Retainers](https://workboxscale.com/retainers): Monthly marketing plans that report booked jobs: Foundation, Growth, and Professional. Each has a 6-month initial term, then month to month. Ad spend is paid by the client to Google or Meta.
- [Foundation](https://workboxscale.com/retainers/foundation): Local presence, reviews, and reporting — without paid ads. $1,500 per month plus a $1,000 setup fee. 6-month initial term, then month to month with 30 days notice. Contractors who need a solid local foundation — profiles, reviews, listings, and SEO — before or without running ads.
- [Growth](https://workboxscale.com/retainers/growth): Foundation plus Google Ads, Local Services Ads, and social. $3,500 per month plus a $1,500 setup fee. 6-month initial term, then month to month with 30 days notice. Contractors ready to buy demand with Google Ads and Local Services Ads while keeping local SEO and reviews tight. Ad spend is paid by the client to Google or Meta and is not included in the fee.
- [Professional](https://workboxscale.com/retainers/dominate): Full-channel demand, creative, automation, and founder strategy. $7,500 per month plus a $2,500 setup fee. 6-month initial term, then month to month with 30 days notice. Established contractors who want paid search + Meta, ongoing creative, automation, and a monthly strategy seat with the founder. Ad spend is paid by the client to Google or Meta and is not included in the fee.
- [Fractional CMO](https://workboxscale.com/fractional-cmo): Senior marketing leadership without a full-time hire. From $5,000 per month. 3-month initial term, then month to month with 30 days notice. Owners who need a marketing leader to set the plan, run the team/vendors, and report to leadership. Sold separately from Build Your Plan. Hands-on campaign execution is scoped separately.
- [Websites](https://workboxscale.com/websites): Contractor websites: Starter Site, Contractor Site, and Premium Site, plus a Website Care Plan for hosting and monthly edits.
- [Starter Site](https://workboxscale.com/websites/starter): A clean 5-page contractor site on our template. $4,500. Live in 3–4 weeks. Newer contractors who need a professional site live quickly.
- [Contractor Site](https://workboxscale.com/websites/contractor): 12 pages with services, cities, gallery, and full on-page SEO. $7,500. Live in 6–8 weeks. Active trades that need service + city coverage and stronger local SEO.
- [Premium Site](https://workboxscale.com/websites/premium): Custom design, portfolio, photo shoot, and launch content. $12,500. Live in 10–12 weeks. Established brands that want a custom site and photo-ready portfolio.
- [Website Care Plan](https://workboxscale.com/websites/care-plan): Hosting, updates, backups, and a monthly hour of edits. $199 per month. 3-month initial term, then month to month with 30 days notice. Anyone with a site on our platform who wants hosting and light ongoing edits.
- [Branding](https://workboxscale.com/branding): Logo and field-ready brand kits for contractors: Brand Essentials, Brand Kit, and Full Brand Refresh. Printing and installation are not included.
- [Brand Essentials](https://workboxscale.com/branding/essentials): Logo system, colors, fonts, and a one-page style guide. $2,500. 3–4 weeks. Contractors launching or cleaning up a basic brand mark.
- [Brand Kit](https://workboxscale.com/branding/kit): Essentials plus cards, yard sign, truck decal, and social graphics. $4,500. 4–6 weeks. Trades that need field-ready brand pieces, not just a logo file.
- [Full Brand Refresh](https://workboxscale.com/branding/full-refresh): Messaging, wrap design, uniforms, signage, and a full brand guide. $7,500. 6–8 weeks. Companies rebranding across trucks, crews, and digital.
- [AI & Automations](https://workboxscale.com/ai-automations): AI and automations for contractors: missed-call text-back, lead follow-up, review requests, and assistants that hand off to a person. Scoped per project with a written timeline and fee. No menu price.
- [Custom Software](https://workboxscale.com/custom-software): Custom software for contractors: estimating tools, customer portals, internal dashboards, and integrations between the site, CRM, and field software. Scoped per project with a written timeline and fee. No menu price.
- [Marketing Audit](https://workboxscale.com/audit): Low-risk entry: find what’s broken, get a 90-day plan. $1,500. Delivered in 10 business days. Owners who want clarity before committing to a monthly retainer. The full audit fee is credited toward a retainer signed within 30 days.

## Industries

- [Trades we serve](https://workboxscale.com/who-we-serve): Marketing for contractor trades: roofing, HVAC, plumbing, electrical, remodeling, and landscaping. If a trade is not listed, ask on a call.
- [Roofing marketing](https://workboxscale.com/who-we-serve/roofing): Roofing marketing for contractors. Problems we help with: Storm season spikes that bury the phone and drop after the weather clears; Weak Google Business Profile and review volume vs. bigger local crews; Ads that generate tire-kickers instead of roof inspections. Paths from this page go to websites, branding, monthly retainers, AI and automations, and custom software.
- [HVAC marketing](https://workboxscale.com/who-we-serve/hvac): HVAC marketing for contractors. Problems we help with: Seasonal peaks that need tracking, speed-to-lead, and clear offers; Service vs. install pages that don’t match how homeowners search; No clean view of cost per booked job from ads and SEO. Paths from this page go to websites, branding, monthly retainers, AI and automations, and custom software.
- [Plumbing marketing](https://workboxscale.com/who-we-serve/plumbing): Plumbing marketing for contractors. Problems we help with: Emergency searches that go to whoever answers first; Thin service-area pages and inconsistent NAP listings; Missed calls after hours with no text-back. Paths from this page go to websites, branding, monthly retainers, AI and automations, and custom software.
- [Electrical marketing](https://workboxscale.com/who-we-serve/electrical): Electrical marketing for contractors. Problems we help with: Permit and residential/commercial mix that needs clear packaging online; Low review velocity compared to competitors; Landing pages that don’t separate service calls from project work. Paths from this page go to websites, branding, monthly retainers, AI and automations, and custom software.
- [Remodeling marketing](https://workboxscale.com/who-we-serve/remodeling): Remodeling marketing for contractors. Problems we help with: Long sales cycles that need proof, financing paths, and follow-up; Project galleries that don’t convert to estimates; Brand that looks smaller than the work quality. Paths from this page go to websites, branding, monthly retainers, AI and automations, and custom software.
- [Landscaping marketing](https://workboxscale.com/who-we-serve/landscaping): Landscaping marketing for contractors. Problems we help with: Seasonal demand and maintenance plans that need year-round content; Before/after proof that isn’t structured for search; Ads and SEO fighting without a shared booked-job report. Paths from this page go to websites, branding, monthly retainers, AI and automations, and custom software.

## Optional

- [Privacy Policy](https://workboxscale.com/privacy): Workbox Scale privacy policy. How the site collects, uses, and protects information. Effective October 10, 2026.
- [Terms of Use](https://workboxscale.com/terms): Workbox Scale terms of use. Effective October 10, 2026.
- [Sitemap](https://workboxscale.com/sitemap.xml): Every indexable page on the site.
- [robots.txt](https://workboxscale.com/robots.txt): Crawler rules. Search and AI crawlers are welcome. Sitemap location included.
- [llms.txt](https://workboxscale.com/llms.txt): Plain-language index of the site for answer engines and AI crawlers.